What: The Myths that Keep Millennials from Buying: Data-Driven Direction for Growing Your Share of America's Largest Homebuyer Market
When: Wednesday, October 6th, 1:00 - 2:00PM EST
Where: https://bit.ly/3lAfzOV [1]
Description: Millennials have surpassed baby boomers as the nation's largest adult generation, yet they account for only a fraction of the average lender's pipeline. Lenders that are serious about pursuing America's single largest homeownership market won't want to miss this data-packed session with Kristin Messerli, VP of Financial Services for Experience.com and a leading expert on NextGen Homebuyers (a.k.a. millennials). Hear findings from the latest research and learn how to apply them in your business strategy.
Attendees will learn:
- Key insights into the mind of the millennial borrower from the just-published 2021 NextGen Hoembuyers Report
- Prevalent homeownership myths that LOs need to be trained on
- How millennials shop for and choose a lender
- What millennials want from their lenders
- What the data tells us about the importance of customer experience
- How to put this data into action by evaluating performance based on more than just units and volume
- Answers to YOUR questions on serving the millennial demographic and making customer satisfaction part of performance management
Bring your questions and join in the action-packed discussion to set your next deal up for success. Spots are limited. Register today to save your spot: https://bit.ly/3lAfzOV [1].