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Total Expert Strengthens Leadership Team

Steve Sovik

Peggy McGillis

Deanna Swanson

Minneapolis-based fintech company, Total Expert has hired three new executives following an exponential increase in its three-year revenue growth. Total Expert provides fully-integrated marketing and sales software for the mortgage and banking industries.

The company said that it has appointed Steve Sovik, Deanna Swanson, and Peggy McGillis to lead the sales, people, and marketing teams respectively.

“We’re excited to bring these three highly-established leaders on board to continue to make our teams, our software, and our brand even stronger,” said Joe Welu, CEO of Total Expert. “Steve, Deanna, and Peggy’s backgrounds share a common thread of focusing on building customers for life–the same foundation of Total Expert’s mission in bringing simplicity, humanization and tech innovation to financial services space.”

With a career spanning 25+ years, Sovik joins Total Expert as Chief Revenue Officer. He will run field sales operations and focus on customer success and new customer acquisitions. Most recently, he served as Chief Revenue Officer for Tipalti, a global AP automation company, where he grew company sales 1000% in 3.5 years. Prior to Tipalti, Sovik was Global SVP of Sales at Coupa where he grew sales 5,000% in six years, eventually leading Coupa to a very successful IPO.

Swanson joins Total Expert as VP of People Operations. In this role, she will direct and lead people operations including overseeing hiring processes, culture development, and employee growth and success across the entire company. Prior to joining Total Expert, Swanson held HR leadership positions with SingleHop, Chicago Fire Soccer Club and Driehaus Capital Management. She has over 15 years of experience in building performance-driven teams, talent acquisition and retention, organizational development, culture change, and leadership coaching.

With more than 20 years' experience in the technology and B2B industries, McGillis joins Total Expert as SVP of Marketing. McGillis will be responsible for leading the marketing team to continue driving customer demand and building the Total Expert brand. She most recently served as Sr. Director of Industries Marketing at Workday, and prior to that led marketing teams at SAP America as well as other industry-leading technology organizations.

About Author: Radhika Ojha

Radhika Ojha is an independent writer and editor. A former Online Editor and currently a reporter for MReport, she is a graduate of the University of Pune, India, where she received her B.A. in Commerce with a concentration in Accounting and Marketing and an M.A. in Mass Communication. Upon completion of her master’s degree, Ojha worked at a national English daily publication in India (The Indian Express) where she was a staff writer in the cultural and arts features section. Ojha also worked as Principal Correspondent at HT Media Ltd and at Honeywell as an executive in corporate communications. She and her husband currently reside in Houston, Texas.
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