Auction.com [1], the nation's largest real estate transaction marketplace, has announced the addition of Mikhail Gaushkin as its CMO. In his new role, Gaushkin will lead Auction.com’s marketing organization and continue to drive expansion in buyer markets. His marketing efforts will support Auction.com’s relentless focus towards technological innovation and operational excellence. He will report directly to Min Alexander, General Manager and COO of Auction.com.
“I’m very pleased to welcome Mikhail to Auction.com at this time of significant growth and innovation for the organization,” Alexander said. “We are in the midst of unleashing our next generation of Auction Interact technologies, which is revolutionizing real estate sales experiences in real-time. Mikhail’s track record of success creating data-empowered marketing organizations—coupled with his entrepreneurial grit—will help us further advance our position as the nation’s leading real estate marketplace.”
Prior to Auction.com, Gaushkin recently held the role of Chief Revenue Officer for JetSmarter, where he was responsible for global go-to-market efforts. His previous roles include Global VP of Marketing and Revenue Growth at GoDaddy.com and several leadership roles within MGM Resorts, Caesars, and Hard Rock Seminole Gaming.
“Auction.com has a legacy as a marketing powerhouse, delivering cutting-edge digital, traditional, and data-driven marketing strategies to facilitate home sales," Gaushkin said. “I’m excited to bring my experience leading the creation and execution of global marketing and sales approaches with the goal to deliver even more innovative solutions to Auction.com’s buyers and sellers.”
Auction.com is the nation’s leading real estate marketplace, serving institutional sellers and buyers in all 50 states, Washington D.C., Puerto Rico, and the U.S. Virgin Islands. The company brings the largest inventory of exclusive foreclosure and bank-owned listings to the market with auction services available online and in-person at over 15,000 live events each year. To date, Auction.com has sold over 400,000 properties accounting for over $42 billion in residential real estate sales.