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Equifax Releases Advanced Decisioning Tool to Enhance Underwriting

Atlanta-based ""Equifax"":http://www.equifax.com/home/en_us announced the launch of a new tool designed to enhance underwriting and help lenders make predictive decisions based on consumer behavior.

[IMAGE] [COLUMN_BREAK]

Advanced Decisioning Attributes--described by the company as ""a set of analytical building blocks""--delivers more than 500 tri-bureau-enable consumer credit attributes that can be leveraged in all aspects of an account's lifecycle, from customer acquisition to account management.

Deliverable through Equifax's Attribute Navigator, the tool can integrate with a wide variety of data sources and can return attributes and values within virtually any platform, enabling clients' internal teams to conduct more comprehensive, strategic analysis.

""Equifax Advanced Decisioning Attributes has been specifically designed to support our customers' decisioning policies--both today and as they evolve over time,"" said John Cullerton, SVP of product innovation and management for Equifax. ""A clear and current perspective into consumer behavior is the foundation of consistent credit decisions that support key business strategies throughout the entire customer lifecycle.""

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