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Tag Archives: Gen Z

Gen Zers Finding More Credit Product Availability

The Q2 2023 TransUnion Credit Industry Insights Report reveals the latest credit trends as lenders have begun to tighten underwriting. Some 50% of Gen Zers surveyed say they plan to apply for new credit or refinance existing credit within the next year.

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Homeownership Access Remains Hampered by High Home Prices

According to a new survey from Arrived, Americans are seeking financial security and stability from homeownership, but many remain hindered by unaffordability. Nearly 80% of Gen Zers report home prices are their biggest barrier to entering the housing market and purchasing a home.

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Time to Double Down on the Consumer Experience

The sales numbers may not be where lenders would like to see them yet, but people do want to buy, according to new research, and Matthew Woodhouse of ServiceLink breaks down what homebuyers are saying, and what lenders can do to win their business.

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Potential Gen Z Homebuyers Seeking Midwest Metros to Call Home

A new analysis from LendingTree revealed Gen Zers account for nearly 15% of potential homebuyers across the 50 largest metros in the U.S., a figure experts say will likely grow over the coming years. Click through to learn which metros are the least and most popular for Gen Z buyers across the nation.

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High Rates Leave Homebuyers With Questions on Affordability

“It's crucial, especially in higher-rate environments, for Americans to talk to a mortgage advisor who can help prepare buyers for the homebuying process, work to determine how much a person can afford and clear up the misconceptions about the many paths to homeownership that exist," said Thomas Parrish, Head of U.S. Retail Lending Product Management at BMO.

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